number one

“29 Palms” by Steve Wrubel

palm tree 1

Local Dallas photographer, Steve Wrubel’s, new “29 Palms” series  is on sale and on display at Number One now. Wrubel grew up in California and traveled around the world to places he calls ‘palm tree meccas.’ This is where his obsession with the beautiful trees began. Each photograph depicts palm trees from a different point of view.

palm tree 2

From Wrubel….

“I was lucky to have grown up around palm trees…


The first three years of my life I lived on the Ivory Coast of Africa, and I imagine that I used to gaze up from my crib at the palms with the same sense of wonder and joy that I do now.


Something about palm trees makes me happy, and I am drawn to places where they make themselves at home.


My father grew up in 29 Palms, a magical place in the Mojave Desert in California.  We used to go visit Grandma Wanda and Grandpa Allie out in the sand and rocks of Southern California. My brother and I would chase lizards, rattlesnakes and roadrunners and then fall asleep in the shade of a tall Date Palm Tree.


Life seems to always take me to ‘palm tree meccas’ like Santa Monica and Palm Springs, Hawaii, Mexico, and even coastal Mombassa in Kenya.  Have you ever noticed the Spanish Steps in Rome? . . . teaming with ancient palms.  And, when I am in these places, I cannot seem to keep my cameras off of the big, beautiful trees that sway in the breeze of the sweet salty sea air.


I think everyone loves a palm tree…  exotic yet fanciful… graceful and sturdy… the super models of the tree world.


palm tree 3
palm tree 3a
palm tree 4
palm tree 5
palm tree 6
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Number One and Vim + Vigor



  Number One, the brainchild of Brian Bolke – co-founder of Forty Five Ten and Five and Ten located in Highland Park Village, has announced a partnership with Dallas-based Vim+Vigor.  Formed earlier this year by Annie Portman and Elizabeth Black, Vim+Vigor offers delicious and nutritious pressed juices. Using a hydraulic cold press, Vim+Vigor juices are designed to be like a multi-vitamin—the most highly concentrated form of nutrition with three to five lbs. of produce in each 16 oz. bottle.

Vim+Vigor is dedicated to partnering with local farmers, to truly deliver ‘farm to bottle’ juice to its customers.  “I couldn’t be more excited about having Vim+Vigor at Number One,” says Bolke, “Annie and Elizabeth’s philosophy on healthful, yet delicious, juices and cleanses is right in line with the vision for Number One. We are thrilled to have them on our team.”

The juice menu includes:

No. 1: Kale, Spinach, Romaine, Celery, Cucumber, Apple, Lemon

No. 2: Carrot, Beet, Apple

No. 3: Cucumber, Carrot, Apple, Ginger, Lemon

No. 4: Pineapple, Pear, Apple, Romaine, Mint

No. 8: Orange, Grapefruit, Lemon, Ginger

Starting May 1st, Number One will also be retailing Vim + Vigor’s Beginner, Intermediate and Expert cleanses with 48 hour advance reservations (

Number One has a new breakfast (served 7AM to 11AM) and lunch menu (served 11AM to 3PM). Included on the new menu are salads, sandwiches and soups, all prepared in-house to the highest nutritional standards.  All offerings are organic and gluten-free. Most are dairy-free, with vegetarian and vegan options. Snacks such as Tzatziki, hummus, baba ganoush, guilt-free Paleo cookies and Cacao Atlanta organic chocolates will be available throughout the day, as well as Blue Bottle Organic Coffee and Bellocq Organic teas.

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Urban Zen + Number One Trunk Show


Don’t miss the Donna Karan URBAN ZEN trunk show at Number One today and tomorrow from 10am-6pm. 10% of proceeds will benefit the Family Place and the Urban Zen foundation.  Urban Zen offers clothing, accessories, and even furniture. The company was founded by fashion designer Donna Karan to create, connect, and collaborate in order to raise awareness and inspire change around the globe.  Don’t miss shopping the collections and learning more about the company at this two day event.  We’ll see you there!


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